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Highlights
- Ai+, a homegrown Indian brand, has raised the price of several smartphones in India.
- There are over seven to eight models which have received the price hike.
- These include Ai+ Pulse 2 FE, Ai+ Pulse 2, Ai+ Nova 2 5G, Ai+ Nova 2 Neo 5G, Ai+ Nova 2 Power 5G, Ai+ Nova 2 Pro 5G, Ai+ Nova 2 Ultra 5G, and Ai+ NovaFlip 5G.
Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks
Ai+, a homegrown Indian brand, has raised the price of several smartphones in India. There are over seven to eight models which have received the price hike. These include Ai+ Pulse 2 FE, Ai+ Pulse 2, Ai+ Nova 2 5G, Ai+ Nova 2 Neo 5G, Ai+ Nova 2 Power 5G, Ai+ Nova 2 Pro 5G, Ai+ Nova 2 Ultra 5G, and Ai+ NovaFlip 5G. The price hike has not happened as of yet. The hike will take place on November 15, 2026. So until November 14, 2026, you get to purchase these phones at a lower cost, which is the current price.
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Ai+ Phones Old Price vs New Price
| Model | Variant | Current Price until 14th November | Revised Price from 15th November |
|---|---|---|---|
| Ai+ Pulse 2 FE | 4GB + 64GB | ₹8,999 | ₹10,999 |
| Ai+ Pulse 2 | 4GB + 64GB | ₹8,999 | ₹10,999 |
| Ai+ Pulse 2 | 4GB + 128GB | ₹9,999 | ₹11,999 |
| Ai+ Pulse 2 | 6GB + 128GB | ₹10,999 | ₹12,999 |
| Ai+ Nova 2 5G | 4GB + 64GB | ₹11,999 | ₹13,999 |
| Ai+ Nova 2 5G | 4GB + 128GB | ₹12,999 | ₹14,999 |
| Ai+ Nova 2 5G | 6GB + 128GB | ₹13,999 | ₹15,999 |
| Ai+ Nova 2 Neo 5G | 4GB + 64GB | ₹12,499 | ₹14,999 |
| Ai+ Nova 2 Neo 5G | 4GB + 128GB | ₹12,999 | ₹15,999 |
| Ai+ Nova 2 Neo 5G | 6GB + 128GB | ₹14,999 | ₹16,999 |
| Ai+ Nova 2 Power 5G | 6GB + 128GB | ₹15,999* | ₹17,999 |
| Ai+ Nova 2 Power 5G | 8GB + 128GB | ₹16,999* | ₹19,999 |
| Ai+ Nova 2 Pro 5G | 6GB + 128GB | ₹16,999* | ₹17,999 |
| Ai+ Nova 2 Pro 5G | 8GB + 128GB | ₹17,999* | ₹19,999 |
| Ai+ Nova 2 Ultra 5G | 6GB + 128GB | ₹18,999* | ₹20,999 |
| Ai+ Nova 2 Ultra 5G | 8GB + 128GB | ₹19,999* | ₹22,999 |
| Ai+ NovaFlip 5G | 8GB + 256GB | ₹49,999 | ₹49,999 |
Ai+ has been hiking the price of its devices continously. This is not the first time this has happened. The reason why brands like Ai+ are hiking the price of their phones is because of rising memory costs. Ai+ phones have been in focus for a very long time due to aggressive marketing strategies by the brand. Ai+ has found its way to advertising with the Indian cricket team, and Samay Raina’s internet show called India’s Got Latent. The brand led by Madhav Sheth is trying to scoop up market share aggressively in the Indian market. Keep reading TelecomTalk to stay updated about the developments in the tech and telecom world.
