What is the Apple Upgrade Plan?

Apple Upgrade Plan is a new leasing plan that lets customers buy the latest Apple products by paying monthly. At the end of the contract, customers can either purchase a new device or keep the current one.

Which Apple products will be included in the Upgrade Plan?

According to reports, Apple will introduce the Upgrade Device program for iPhones, iPads, Macs, and Apple Watches.

When will the Apple Upgrade Plan launch?

According to leaks, Apple Upgrade leasing services will be officially introduced on July 28, 2026. However, we have not yet received any official confirmation from Apple.

How long is the leasing period?

According to leaks, Apple will introduce fixed leasing periods: 24 months for Apple Watches and 36 months for iPhones, iPads, and Macs.

Will Apple Upgrade Leasing Program Expand to India?

As part of the initial rollout, the Apple Upgrade lease program will be available in the U.S. market. Apple has not yet confirmed if leasing services will expand to other markets, including India.

Apple Set to Launch Apple Upgrade Leasing Plan on July 28

Highlights

Apple is introducing a leasing program called the Apple Upgrade Program.
The program will launch only in the U.S. market.
Apple has partnered with Klarna to provide leasing services in the U.S.

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Apple Set to Launch Apple Upgrade Leasing Plan on July 28

Apple is planning to launch a new subscription leasing service for its product lineup, including iPhones, iPads, iMacs, and Watches, called the Apple Upgrade Plan. This would be Apple’s biggest change in how it sells products to customers.

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Key Highlights

According to a recent report, Apple plans to introduce a new “Apple Upgrade” Leasing program.
The leasing program lets users try the latest Apple products without paying upfront, instead paying a monthly fee.
After the leasing contract ends, customers can either upgrade to the latest Apple products or keep their products.

Here is everything we know so far.

Also Read: Apple iPhone 18 Pro Leaks – Everything We Know So Far

Apple to Announce the Device Upgrade Leasing Subscription in the US.

The new leasing service will let Apple customers own a device without paying upfront by dividing the cost into monthly subscriptions.

Customers can own the device and upgrade to the latest model each year. This helps customers upgrade annually and helps Apple retain them longer.

The leak comes from prominent tipster Mark Gurman of Bloomberg, who reported that the new leasing service is expected to start on July 28, 2026.

The launch comes ahead of Apple’s plan to release the next flagship iPhone 18 models and their first foldable, the iPhone Ultra.

According to Mark, the leasing service will launch initially only in the US market. It will be available in retail and online stores, and Apple has partnered with Klarna to offer this leasing service.

Also Read: iOS 27 Code Hints at Apple’s Vision Glasses