Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks


Optus, a telecommunications provider in Australia, has unveiled a new AI-powered voice function called Optus Call Effects. This feature is designed to revolutionize traditional phone calls and evolve a sense of fun and excitement into conversations. Optus says Optus Call Effects is the latest addition to the Optus Living Network, which aims to enhance the overall customer experience through innovative network features.
Also Read: Optus Introduces AI-Powered Voice Assistant to Enhance Customer Service
Playful Skills of Optus Call Effects
With Optus Call Effects, Australians can now add an element of joy to their everyday phone calls by incorporating playful skills. Whether it’s flipping a coin to make decisions, seeking answers to life’s questions from a virtual crystal ball, spinning the wheel for dinner choices, or engaging in a game of 21 Questions, Optus Call Effects introduces interactive and entertaining experiences to phone conversations.
Optus Living Network: Enhancing the Customer Experience
According to the statement, the integration of AI technology into phone calls is made possible through Natural Language Understanding (NLU) technology, which is also utilized in other features of the Optus Living Network, such as Optus Call Translate and Optus Call Notes. By leveraging this advanced technology, Optus enables customers to trigger a series of light-hearted experiences during their calls, adding a new dimension of entertainment to conversations.
Also Read: Optus Expands 5G Coverage Using 900 MHz Spectrum
Availability and Access: Optus Call Effects for Customers
To activate Optus Call Effects, customers simply need to enable the feature through the My Optus app and say, “Hey Optus”, during a call. Currently, the product launched with four skills, and more are expected to be introduced in the future to expand the range of fun experiences available to users.