Infographic: Indian Broadband Service Landscape and Challenges for Last Mile Connectivity

As on 31, May 2018 – the total number of Wired Broadband Subscribers is 1.794 crore (17.94 Million)  in India. While the numbers of wired connectivity subscribers are not impressive, being optimistic is the first quality to achieve a target or conquer a business.

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Wired broadband is an under-penetrated market in India, be it for demographic limitations, user requirements, expenditure or expansion constraints. Wired broadband subscribers are less when compared to wireless subscribers and population density. Though, India is one of the countries where Gigabit speeds are available to the consumers, the overall average broadband speeds and reach is less compared to those countries topping the list.

Indian Broadband Service Landscape:

Unlike Wireless market, Broadband market if fairly played, is a very sticky market and it is difficult to reach every corner and grab a share of the pie. I presume everyone is aware of the population density and demographic limitations of our country. Amidst all the issues, customers are enjoying uninterrupted wired broadband services in places of service availability. That said, I will now focus on the core intention of this analysis.

Ever wondered about the services provisioned on broadband to customers? My ISP provides unlimited internet and content, what about others? Are you getting that competitive edge? If you have these questions in mind, the below infographic which is a map of all the service offerings from all the ISP’s combined as on date will answer them in one go.

Now, my Infographic Analysis will focus on the ‘What’ (Services) and ‘Why’ (Hurdles) aspects of the Broadband Service landscape and problematic reasons for expansion in our country. Though the infographic is self-explanatory, I have shared my opinions where required.