Blue Ribbon Bags is a baggage service that allows travellers to fly with peace of mind. The service offers multiple things such as crisis concierge, a $1000 guarantee for each bag if the bag is not found even after four days of searching, and the service coverage is for airlines globally. Bharti Airtel, India's leading telecom operator is now bundling Blue Ribbon Bags service with its postpaid plans. It is unclear whether all of the standard services of Blue Ribbon Bags is provided to the customer, but since the benefit is now visible on Airtel's website, it is being offered in India at no additional cost to Airtel postpaid mobile connection users.
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Bharti Airtel is offering the Blue Ribbon Bags service will all of its postpaid plans which start from Rs 449 per month. The postpaid plans of Airtel also bundle Airtel Xstream Premium and unlimited 5G data.
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This is the first time that any Indian telecom operator has partnered with Blue Ribbon Bags to offer coverage to their customers. Note that this will not benefit any passenger travelling via railways. Also, what are the terms and conditions of the offer are unclear. This is definitely going to be a value add for postpaid mobile customers who engage in flight travel quite frequently.
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Bharti Airtel is the largest postpaid mobile service provider in the country. Right behind is Vodafone Idea while Reliance Jio has miles to cover in this department. Airtel's postpaid mobile plans are standard across all telecom circles, and its premium plans also bundle OTT (over-the-top) benefits such as Netflix. You can get Netflix bundled postpaid plans from other telecom operators as well.