Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks

Not long ago, the Telecom Regulatory Authority of India (Trai) had floated a consultation paper which envisaged a third-party app to be developed for channel selection and better consumer choice by the DTH customers. The telecom regulator had invited comments from the industry stakeholders. The DTH companies including Dish TV, Airtel Digital TV and Tata Sky have shared their comments on the consultation paper, and in essence, they stand against the draft regulations being proposed by Trai for the development of a third-party application. The three DTH operators have asked the regulator to withdraw the draft regulations and have instead requested Trai to come up with specific guiding principles for the websites and apps of the DPOs to accomplish the same purpose for which the third party app is being proposed.

Operators Oppose Development of Third-Party Application
The three operators collectively stated that they have all the resources at their disposal to make consumer choice easy and feasible. According to them, they also have the avenues of a proper website and application which allow the consumers to select their channels and channels packs, the same purpose for which Trai is proposing the development of a third-party application. These DTH operators said that the development of an API app is not a requirement. Not only this, but the operators also added that they are taking steps to simplify and further ease the process of channel selection or removal for the consumers.