Idea slashes Internet rates; now offers upto 45% more on 4G, 3G and 2G Data packs

By July 15th, 2016 AT 4:34 PM

To drive mobile internet penetration and adoption across the country, Idea Cellular, India’s fastest growing telecom operator, today slashed mobile internet rates to offer more value to customers on their 4G, 3G and 2G data packs. Now Idea users can get up to 45% more data benefits on sachet packs below 1 GB. Idea offers a wide range of 4G/3G/2G sachet data packs priced between Rs. 8 and Rs. 225.


The 2G data pack priced at Rs. 19 offering 75 MB data for 3 Days, will now offer 110 MB data for 3 Days – a 45% more value to the customer, for the same price. Similarly, a 4G/3G data pack for Rs. 22 which offers 65 MB data for 3 Days will now give 90 MB 3G data for 3 days, which is 38% more data benefit to the customer.

Talking about the new offer, Mr. Sashi Shankar, Chief Marketing Officer, Idea Cellular said, “Internet is one of the major drivers of the Indian economy and Digital India. We want to ensure that benefits of Internet are reaped conveniently by every individual, through our innovative, customised and affordable products. This will enable the Internet revolution and its impact to be felt in every part of the country.”

The revised data packs are available across all circles starting Friday, 15th July 2016.

Passionately following the Indian #Telecom Industry for over a decade from Business, Consumer and a Technical perspective. My primary focus area is Consumer & Digital Experience.

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ManishKaushik Royprasanna odishaVivekVivek Karnal Recent comment authors
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Idea also reduced Voice tariff for Local and STD calls in Delhi circle. Now at RC33 you’ll get local calls 30p/min with 5Rs TT and at RC32 you’ll get STD calls at 30p/min with 5Rs TT. This is number specific schemes but may be applicable for all after sometime.. Now the real tariff war has start and its interesting to see that how big two telcos (Airtel and Vodafone) react after this. Remember, Airtel already offering Unlimited Local and STD tariffs in all circles but Vodafone not…

Kaushik Roy
Kaushik Roy

Idea reduced voice tariff also in kolkata. RC 91 is reduced to RC 68 which gives onnet calls for 10 paise per min. New RC 91 gives local idea 10 paise and other local & std 30 paise.

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