Firstly it has announced a special price reduction on both its Tata Photon Plus and Tata Photon Whiz data services making it available at a very competitive price of just Rs 1,799 (with Rs. 100 inclusion of start-up kit) and Rs 999 respectively.
Secondly and the most important is the beginning of Tata Photon League, a first of its kind and the only loyalty program initiative being introduced by any telecom player!
With Tata Photon League, Tata Photon Plus customers can enjoy Offline services like white goods, household goods, personal accessories and other lifestyle vouchers from stores like Pantaloons, Raymond, Pizza Hut etc as well as Online game options where they can access Games, Software downloads and avail VAS services.
The price reduction initiative on Tata Photon Plus and Tata Photon Whiz connection also comes loaded with additional benefits of unlimited Internet surfing plans, usage based plans, time based plans, bundled offers and much more. Tailored to cater to the needs of the youth, the offer brings to the table a fantastic combination of an affordable device and unlimited data usage.
The customer has the option of selecting a tariff plan under both, prepaid and postpaid category based on his usage needs for Tata Photon Plus and Tata Photon whiz. Under Tata Photon Plus postpaid customers can opt for unlimited usage plans as low as Rs 950/- to Rs 1500/- per month and avail discount of Rs.150 for first 12 months, under cash back offer, making the device absolutely free.
Under, Tata Photon Whiz potential prepay customers can enjoy new ‘Surfathon Offer’ on a purchase of every Tata Photon device. Customers will get free unlimited data usage worth Rs 555/- for a month with First Recharge Voucher (FRC) of Rs 1/- only.
The offer is tailored to meet the unlimited data usage needs of the customers that too at negligible cost. Also with First Recharge Voucher (FRC) 750/- customers will get free unlimited data usage worth Rs 1665/- for a period of 3 months. Customers also have an option to recharge with RCV 333 or RCV 555 wherein they can enjoy unlimited data usage for a month. Apart from this, customers can also avail top-ups of all denominations above Rs 100/- with a validity of 90 days.