Facebook launches enterprise-focused ‘Facebook at Work’ service in India

Facebook has finally launched its “Facebook at Work” service in India. The service is aimed at serving business firms as it enables employees to connect with work colleagues.

Facebook at Work

One of the main features of the service is that employees can use Work Chat to comment and share news posts. The service is still in its beta mode and is currently used by companies such as Godrej, YES Bank Paytm, Zomato and Delhivery, L&T Infotech and others in India. Facebook claims that more than 60,000 firms are planning to integrate the service in their work ecosystems.

The major distinguishing factor between regular Facebook and Facebook at work is that users can’t use their personal accounts. The login and access to the service are entirely managed by the organization. Some of the features of the service are Security, single sign on, dedicated support channels and analytics, contributors, and groups. Facebook at Work will soon be launched at a global level, but that might take a few more months.

Julien Codorniou, director of Facebook at Work, says,”Rolling out ‘Facebook at Work’ to companies in India is a significant milestone. We are excited at the high rate of adoption globally and I look forward to working with all businesses in India,”

Ramesh Gopalkrishna, Facebook at Work Asia-Pacific head says,”Facebook at Work is not a social networking solution, but a productivity solution. India is one of Facebook at Work’s top countries and our teams will start testing the solution with more companies… Facebook is focusing on adding companies with 5,000-10,000 employees before opening the platform,”

Facebook at Work will rival work-collaboration services such as Slack, Yammers, and others. The service currently holds a user base of more than 1.62 billion globally, out of which 142 million users are in India.

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Deepak Vasudevan Recent comment authors
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Deepak Vasudevan
Deepak Vasudevan

Quite similar to Skype vs Skype for Business (Lync/Office Communicator)

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