Bharti Airtel Selects Vuclip as Strategic Mobile Video Media Partner for Rs.1 Entertainment Store

By October 21st, 2013 AT 1:45 PM

Vuclip,video and media company today announced its partnership with Bharti Airtel to power the video section of the Re. 1 Entertainment Store.

Airtel Selects Vuclip as Strategic Mobile Video Media Partner for Rs.1 Entertainment Store

Airtel mobile entertainment store which brings a host of services including music, games, photos and videos, allows Airtel customers across India to enjoy thousands of premium content videos starting at just Re.1 per video.

Vuclip is the mobile video media partner responsible for the technology, product, analytics, and content aggregation engine for the video section of the Airtel Entertainment Store.

Announced and launched on August 16, 2013, with 250,000 videos, the Airtel Entertainment Store has already garnered more than 10 million consumers accessing the site.

To promote the rollout of ‘Rs 1 Entertainment Store’, Airtel has also launched a high-decibel campaign comprising of 4 TV commercials. Supporting the TV campaign will be an exciting mix of outdoor and digital promotional legs.

To check out ‘Rs 1 Entertainment Store’, customers can dial 56789 from their Airtel mobile phones

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Arvindramesh chandraitsmesamrat Recent comment authors
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Arvind
Arvind

mad guys. who need their one rupee video, when every video is available free of cost on YouTube? has vuclip got something better to offer than YouTube?
what airtel has done is rubbish. I suggest them to withdraw from such bullshit marketing and give more focus to network enhancement and customer satisfaction.

ramesh chandra
ramesh chandra

Yes plz write a article on bbm. we really need at this moment.
thanks

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