Airtel launches campaigns to promote MyPlan for postpaid users

Airtel has launched extensive campaigns to promote its MyPlan for postpaid users. MyPlan offers the customers the flexibility to create their own plans.


“The new campaign is based on a simple consumer insight – that a lot of postpaid mobile users end up with plan benefits that they never fully utilize and end up wasting these benefits month on month. MyPlan addresses this problem by giving customers the freedom to choose what they actually need in their postpaid,”said Mr. Srini Gopalan, Director – Consumer Business, Bharti Airtel said.

With traditional postpaid plans offering pre-defined voice/data/SMS benefits, customers end up wasting some of these benefits as their actual usage/requirements may be very different. Airtel MyPlan intends to solve this issue. The Airtel 4G Girl Sasha Chhetri is the screen face for the campaigns.

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12 Comments on "Airtel launches campaigns to promote MyPlan for postpaid users"


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May 31, 2016 10:31 am 10:31 AM

I don’t know why I tried to check it. Now they are calling me and forcing me to migrate to postpaid.

May 30, 2016 8:35 pm 8:35 PM

Using jio…preety decent speeds and voice clarity is next to awsome.
Only drawback is using lyf mobile.

May 30, 2016 7:20 pm 7:20 PM

Please, post about the latest 4G spectrum holding of all the operators.