TATA DOCOMO wants it’s Customers back, Offers Welcome back Benefits

Follow Us

We all know that customers are free to port out to any network of their choice retaining their mobile number via MNP provided you complete 90 days on a network. Some serious customers usually switch because of dissatisfaction with services, while some migrate just because of PORT in offers. 

Operators should always try to see how they can regain a lost customer. In a measure to get back lost customers TATA DOCOMO have taken a wonderful step to welcome back customers who have PORTED OUT from their network due to various reasons.

Now, we came across an experience where a TATA DOCOMO user who PORTED OUT  an year back joined Idea Cellular, received a Welcome Back Message and Offer from TATA DOCOMO to join them back when he sends a PORT message from Idea Cellular.

The Six Sigma statistics and techniques say that retaining a customer is 10 times more difficult than to get a new customer. 

TATA GSM Comeback offer

As an analyst, i feel this is a good step and welcome move taken by TATA DOCOMO. Leaving to the interest of customers to join back their network, this can be useful atleast as a mark of memory of their previous operator. This doesn’t cost TATA DOCOMO a lot but it values them a lot when any customer atleast feels that personal touch and joins them back.

We feel it’s a good move taken by an operator and we expect more of such. Dear Readers do you have any such experiences with your previous operators? Do let us know via comments.

— Screenshot shared by : jainodin shaikh

Reported By

Telecom Analyst

Passionately following the Indian #Telecom Industry for over a decade from Business, Consumer and a Technical perspective. My primary focus area is Consumer & Digital Experience.

Recent Comments

Notify of
oldest most voted
Inline Feedbacks
View all comments