Xiaomi Announces it Sold 8.5 Million Devices Worth $1 Billion During Festive Season

Xiaomi India, MD Manu Kumar Jain on Monday, announced that the company sold 8.5 million devices during one month of festive sales. Xiaomi has achieved this milestone between October 9 and November 8, 2018. Overall, during the festive sales, Xiaomi has sold around three devices every second. To recall, in the initial days of the festive sales, Xiaomi announced that it managed to sell more than 2.5 million Xiaomi devices in less than two and a half days.

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Responding to the achieved milestone, Raghu Reddy, Head of Categories and Online sales, Xiaomi India said, “Festive season sales in India have always been a defining moment in Xiaomi India’s journey. Last year, we sold 4 million smartphones and went on to become the #1 smartphone brand in India in Q3 2018. This year, we have outdone ourselves by selling over 6 million smartphones, and 8.5 million devices. We are thrilled, and equally humbled by all the love we received from our customers and Mi Fans across India, and we hope we continue to contribute immensely to our customers and their loved ones, by offering them the best of our innovative products.”

GMV of $1 Billion During Festive Sales

Besides selling 8.5 million devices in a month, Xiaomi has also achieved a record-breaking GMV of $1 billion during the festival sales. The 8.5 million sold devices include — Xiaomi Redmi as well as Mi smartphones, Mi LED TVs, Mi Band 3, Mi Power Banks, Mi Earphones, Mi Routers and other Mi ecosystem and accessory products. All these 8.5 million devices were sold across mi.com, Mi Home offline store, and partner channels.