MTS the only pure play CDMA operator in the country with operations in 9 circles is boasting of positive growth in terms of gross revenue. In terms of total revenue for the quarter ended December 31, MTS revenue reached Rs 350 crore registering a growth of 17% over the same quarter.
On a full year basis, the total revenue touched Rs 1347 crore by growing 10% over the previous fiscal. MTS offers data services on the mobile platform as well as through data cards. The company’s data card subscriber base for the quarter ended 31st December 2014 increased by 10.3% to 1.6 million subscribers.
“During the quarter, our non-voice revenues grew by 11.5% thereby contributing 47% of the total revenues, the highest in the industry, said MTS India CEO Dmitry Shukov. “One of the key reasons for improvement in our data revenues was due to expansion of our HSD services across all our 9 circles,” he added.
MTS offers its High-speed data services covering over 800 towns across 9 circles. Close to half of MTS’ revenue now is coming from its data business, a figure that no other operator has been able to reach, posing a serious case for other telecom operators to focus more on offering data solutions, keeping quality, quantity and speed in mind.
Esmail is our very own in-house spectrum specialist. He is passionate about Telecom, DTH and OTT video streaming apps. When not writing an article, you can find him binge watching shows on Netflix while sipping on a cup of coffee.