MTS India Launches ‘Homespot’ Instant Wi-Fi Solution – Introduces Common Man’s WiFi

By February 11th, 2015 AT 12:51 PM

MTS today announced its entry into home WiFi segment with the launch of Homespot Instant WiFi solution. This launch marks a strategic shift in focus for MTS from being primarily a dongle driven data company to a WiFi solutions provider. The specially designed Homespot Instant WiFi solution comes with an MBlaze Ultra dongle which works with a simple plug and play mechanism and can provide high speed broadband access to 5 users simultaneously including Smartphone customers. With an exciting entry price and a range of monthly tariff plans to choose from – the Company is pegging Homespot Instant WiFi solution as the Common Man’s WiFi.



While Internet usage in the country is booming, only 3 per cent of the country’s population has access to internet at home, according to the survey done by Gallup in 2011. This presents a huge opportunity for telecom operators to target the untapped home segment; especially in the tier 2 and tier 3 cities, where smartphones are gaining popularity. MTS India is all set to target this market opportunity with the launch of Homespot Instant Wi-Fi.

According to Leonid Musatov, Chief Marketing & Brand Officer – MTS India, “MTS is traditionally known as a data dongle provider in the Indian market. The plan is to now shift focus and be recognised as a world-class Wi-Fi solutions provider. With the Homespot Instant Wi-Fi solution, we have a fantastic product to address the internet needs of multiple users including Smartphone customers at home with a single, easy to use device”. Leonid further added, “The launch of Homespot Instant WiFi solution is being supported by integrated communication campaign featuring a TVC that will see the return of MTS Internet Baby in an all new avatar. The launch of this campaign will coincide with the upcoming cricket world cup”

Prepaid Postpaid
Device Price – Rs. 1299 with 10 GB bundled data usage. Device Price – Rs. 999
MRP Usage Validity MRP Usage Validity
Rs 248 1GB 1 month Rs 550 10GB (Unlimited) 1 month
Rs 399 3GB 1 month Rs 700 14GB (Unlimited) 1 month
Rs 499* 5GB 1 month (Free Viber & WhatsApp) Rs 999 40GB (Unlimited) 1 month
Rs 699 7GB (Unlimited) 1 month
Rs 999 20 GB (Unlimited) 1 month

The data plans for Homespot Instant Wi-Fi solution have been custom designed for the intended target group. The plan priced at Rs. 499/- for 5GB of prepaid data comes with a unique offer of FREE WhatsApp and Viber; the two most used mobile applications. This plan implies that customers can save up to 50% of their monthly internet bills if a family of 4 members consumes 1 GB each on multiple devices including Smartphones. The customers can choose from a range of other unlimited prepaid and postpaid plans depending on their usage.

Passionately following the Indian #Telecom Industry for over a decade from Business, Consumer and a Technical perspective. My primary focus area is Consumer & Digital Experience.

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ARCHANAprachivishnuAugustin gomesjeny Recent comment authors
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I have purchased MTS HOMESPOT INSTANT Wi-Fi from a well known communications shop,but i can’t able to connect with network.Even when it connect then my whole 20GB data is finished within 3 days….And I am able to use this payback offer by telling all the steps to use a payback offer of rs. 300 on paytm. I had download anything and I had switched off my window updation before connecting it………Its not working properly.I am not satisfied with this product.Could anyone here to resolve my problem.


i have purchased MTS Homespot instant Wi-Fi from a well known communications shop and i have seen at the box that there is a payback offer of rs. 300 on paytm with this pack of MTS Homespot instant Wi-Fi but as being a new comer of MTS Homespot instant Wi-Fi, i am unable to use this payback offer. kindly help me to use this payback offer by telling all the steps to use a payback offer of rs. 300 on paytm avail with MTS Homespot instant Wi-Fi. please reply fast at my e-mail.

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