After Tata Docomo, Vodafone, Bharti Airtel, Reliance Mobile, Idea Cellular, Tata Indicom and Aircel, finally state run Pan India 3G Mobile Service Operator Bharat Sanchar Nigam Ltd (BSNL) joined the bandwagon of social networking sites and has come up with its own official Twitter and Facebook account.
BSNL’s Twitter account (3G Live) was active from 16th Sept 2010 and FaceBook account was created on 4 October 2010 but officially announced by today as their corporate website (bsnl.co.in) start to mention FaceBook and Twitter handle link on home page.
In most cases, BSNL talk about freebies, product, and marketing. Although @BSNLLiVE3G (BSNL’s twitter handle) do not take any complaints from consumers on Twitter, it still goes back to their customer service unlike all private mobile service operators which they usually follow up for the customer on all issue.
In other words, they are just promoting the 3G services via Twitter and FaceBook. At least they have been officially active on Twitter and FaceBook and responding to most enquiries on its 3G and VAS. We can say : A good start for BSNL in communicating with the 3G customers!