Apple iPhone 12 Pro, iPhone 12 Pro Max Discontinued Post iPhone 13 Launch

Reported by Chakri K September 15th, 2021 at 06:03 pm

The iPhone 12 Pro and iPhone 12 Pro Max models have been taken down from the official Apple website soon after the announcement of the iPhone 13 series. This is not surprising as the company has already made a similar move in the past.

Highlights

The Cupertino tech giant Apple unveiled a plethora of products including the iPhone 13 series.
Apple slashed the cost of the iPhone 12 series in the global markets.
iPhone 13 series has been launched starting from Rs 69,900 for the base variant of iPhone 13 mini.

At the California Streaming event, the Cupertino tech giant Apple unveiled a plethora of products including the iPhone 13 series. This series comprises the iPhone 13 mini, iPhone 13, iPhone 13 Pro and iPhone 13 Pro Max. Also, it unveiled the Apple Watch Series 7, iPad 9th Gen model and iPad mini 6th Gen model.

Soon after the unveiling of the iPhone 13 series, the cost of the previous generation models including the iPhone 12 and iPhone 11 series came down by a whopping up to Rs 14,000. Also, some storage configuration options were discontinued. In addition to these, two models of the iPhone 12 series have also been discontinued by the company.

Apple iPhone 12 Pro Models Discontinued

As per reports, the iPhone 12 Pro and iPhone 12 Pro Max models have been taken down from the official Apple website soon after the announcement of the iPhone 13 series. A report by MacRumors pointed out the removal of these models from the Apple website.

This is not surprising as the company has already made a similar move in the past. Last year, when Apple announced the iPhone 12 series smartphones, it replaced the iPhone 11 Pro and iPhone 11 Pro Max models with the iPhone 12 Pro and iPhone 12 Pro Max respectively. Now, with the latest generation models, these models stand discontinued.

While the iPhone 12 Pro models have been discontinued from the Apple website, these are still listed on the e-commerce portals such as Flipkart and Amazon among others until stocks last. As a result, only the iPhone 13 mini, iPhone 13, iPhone 13 Pro, iPhone 13 Pro Max, iPhone 12, iPhone 12 mini, iPhone 11, and iPhone SE are available on the Apple website.

iPhone 12 Price Cut

Furthermore, Apple slashed the cost of the iPhone 12 series in the global markets. Going by the same, the iPhone 12 64GB variant is priced at Rs 65,900 instead of Rs 79,900. Also, the 128GB variant of the iPhone 12 is priced at Rs 70,900 instead of its earlier pricing of Rs 84,900. Likewise, the iPhone 12 256GB variant is priced at Rs 80,900.

For the uninitiated, the iPhone 13 series has been launched starting from Rs 69,900 for the base variant of the iPhone 13 mini. The release date of these models in India will be announced soon.

Reported By

Chakri K Managing Editor

Chakri is a go-to guy for your next smartphone recommendation. Back in his engineering days, he used to play with smartphones by installing custom ROMs and that passion got him into the tech industry. He still goes nuts about a smartphone knocking his door for review. Currently managing everything at Telecom Talk, Chakri is trying to master PUBG Mobile in his free time.