In India Mobile Subscribers are known to use Value Added Services (VAS) especially during festival occasions. Taking a cue from this trend, GSM Mobile service operator Aircel has lined up special content On occasion of Bihu a cultural festivals of Assam,
The operator has come up with a exclusive ‘Bihu’ VAS which will host Caller Tunes (Dialer Tunes), Bihu-Wishes wall papers, full length audio of popular regional songs related to festivals of Bihu and is eying additional revenues from this initiative. The Bihu offers /VAS and Contest will be available up to 19th April 2010
Here are the Details of Aircel 'BIHU' Special VAS -:
| VAS | How to Subcribe / Use | Charges |
| Dialer Tune Shuffle and win contest | Dial 53000 and change your Dialer Tunes (caller tune) 5 times a week and get Assured free talk time of 10 minutes (Aircel to Aircel calls). Moreover, the more shufffle the more chance to win a Mobile Handset from Aircel. | Calls to 53000 @ Rs.3/min (Regular subscription charges for Dialer Tunes Rs. 30/month), |
| Bihu Wallpapers, Greetings, Picture message, facts and recipes- | SMS "BIHU" to 58000 | Rs.3/sms, |
| Bihu special voice portal- | Dial 5550067 and win exciting prizes like the iPods, mobiles, CD players and audio CDs | Calls charges Rs.6/min. |
| Customer Care | 98540-12345 or 121 (Toll Free from Aircel) | |
Inputs-: Swapnil Das (Assam)
