Coolpad and Snapdeal announce exclusive partnership for India

By May 20th, 2015 AT 8:05 PM

Over the past one year or so, a lot of new smartphone brands have launched in India. Motorola, Xiaomi, OnePlus, Vivo, Nubia, you name it. Now, one more optimistic smartphone brand from China has announced a partnership with an e-commerce company, which seems to be a strategy these days. The company recently announced its entry into the Indian smartphone market as Coolpad Dazen.

Today, Coolpad Dazen, a famous smartphone brand from China, has announced an exclusive partnership with Snapdeal. Coolpad Dazen is expected to bring value-for-money 4G LTE smartphones in India, competing the likes of Xiaomi, Lenovo, Yu, Asus, and others.

The Indian smartphone consumer today is consistently pushing the envelope on value proposition. With Coolpad Dazen, we want to lead the next wave of disruption in the Indian smartphone market, with high quality devices, game-changing specs and innovation designed specially for our Indian customers. This is possible because of our relentless focus on innovation with our in-house R&D and immense manufacturing scale.

– Varun Sharma, India CEO, Coolpad Dazen

Coolpad Halo

The company holds more than 6000 patents and produces more than 60 million smartphones every year. Its smartphones come with custom CoolLife UI, on top of Android, similar to its Chinese rivals. It will be interesting to see how these Chinese smartphone brands compete with each other, as well as YU, a subsidiary brand of Micromax, which focusses on online only strategy to sell smartphones, and relies on the famous Cyanogen OS for its software and UI.

We are excited to be partnering with one of China’s leading smartphone manufacturers, Coolpad as they enter the Indian market. The brand is renowned for high quality products and has been first-to-market with many innovations including curved screen phone, dual rear camera and unibody inside phone. At Snapdeal, we are committed to making Coolpad’s maiden launch in India a big success. We are positive that we will see a tremendous response from our wide user base towards this launch.

– Tony Navin, Senior Vice President – Electronics and Home, Snapdeal

Read more on:

Computer science engineer turned technology blogger. Following consumer electronics industry closely from 2006, he can now predict pretty much where the market is heading. He has a dream to own Android, Windows Phone and iOS smartphones all at the same time.

Leave a Reply

3 Comment threads
0 Thread replies
Most reacted comment
Hottest comment thread
3 Comment authors
FahadsAmVivek Krishnan Recent comment authors
newest oldest most voted

Only if the pricing is competitive too… Cheers..!!


Interesting !!

Recent Posts

Reliance Jio Again Outranks Airtel by a Twofold Margin in 4G Download Speed Chart During January: Trai

Just a couple of days ago, network tracking portal, Ookla revealed its speed test report of Indian telecom operators in...

D2h Subscribers Will be Able to Enjoy Multiple Connections at Flat NCF of Rs 50

D2h was one of the first DTH operators in India to comply with the new Trai tariff mandate. Notably, the...

Sun Direct Unveils HD and SD Regional Base Packages In-Line With Trai Rules

South India’s popular Direct-to-the-Home (DTH) service provider, Sun Direct, has unveiled a wide-range DPO packages based on the new pricing...