Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks

Airtel Digital TV stands second on the list after Tata Sky when it comes to providing customer support and wide-range of channel packs to the customers. A few days ago, we reported that the company has started migrating its long-term channel pack users to monthly packs and the move did not go well with the subscribers of the operator. However, Airtel Digital TV is providing the leftover amount to the subscriber’s account without fail. The leftover amount will be credited to the customer’s account and it can be paid for monthly subscription going forward. Before the Trai tariff regime kicked off, DTH operators offered wide-range of long-term channel packs to the subscribers, but if operators continue to offer the same LTR plans under the new mandate, they’ll incur losses which is the reason why operators are slowly converting their long-term pack users to monthly packs. Other DTH operators like Tata Sky, Sun Direct and so on already converted their users to monthly packs.

Airtel Digital TV Kicks Off Migration from LTR Packs to Monthly Packs
Just a few days ago, we have reported that Airtel Digital TV customers are being migrated to monthly packs from the older long-term channel packs which they’ve recharged before the new Trai tariff regime kicked off. So if a customer recharged for an annual plan of Airtel Digital TV in December 2018, the leftover amount of five months would be credited to the customer’s account which can be used to pay the monthly pack amount going forward. Talking about the plan migration, it’s in the hands of Airtel Digital TV.
Migrating to New Plan from Semi-Annual or Annual Packs
To understand about the new changes which have taken the industry by storm it is crucial to note that the Trai based plans are good for the consumers as they allow the subscribers to choose only those channels which they want to watch. Additionally, the monthly subscription fee which the subscribers will pay will be subsequently proportional to the channels which they subscribe to, thus giving them the flexibility of choice. However, for Airtel Digital TV subscribers who are paying month-on-month, the migration process is easy, but for the subscribers who have already locked their money away into annual or semi-annual plans, it is obvious to feel a little lost about the entire affair.