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Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks
Tata Play, a leading content distribution and DTH platform in India has launched a new value-added service called “Telugu Classics”. The platform is designed to transport viewers back to the golden era of Telugu cinema, from the 1950s to the 1990s, and offer them a chance to relive the magic of the iconic old Telugu movies.
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Also Read: Tata Play Expands Its Library With ShortsTV
Telugu Classics Collection
Telugu Classics will feature a vast selection of movies from the monochrome to the colour movie era, showcasing popular and celebrated films of superstars like NTR, ANR, Savitri, Krishna Kumari, and many more. The service will also showcase handpicked TV shows and songs from the yesteryear era. In addition, a special and exclusive segment called “Vendithera Vaelpulu” has been designed for viewers, featuring biographies of superstars of Telugu cinema on weekends.
Includes Short Content as Well
The programming will also include short content like best scenes and dialogues from classic movies that will entertain audiences in between movies. Telugu Classics is also the only platform that will showcase back-to-back Telugu classic movies in a day.
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The Chief Commercial and Content Officer of Tata Play, Pallavi Puri, expressed her excitement about this expansion, saying, “Continuing to cater to our subscribers’ love and appreciation for quality content, we are happy to announce Tata Play Telugu Classics as an addition to the vast library of value-added services on Tata Play.”
