In a move to expand its already huge audience base, Netflix has been targeting various sections of viewers and its tactic could be engaging kids. The streaming giant is looking to grow its kids’ movies and shows collection so that it can reach a wider audience using its latest ‘Kids … Read More
The streaming giant Netflix will now see a change in the gaming service it offers to its consumers. The entity will now be compelled to provide all its games offered through its gaming service on the App Store for users to download and install. Currently, Netflix provides an all-in-one experience … Read More
Netflix has announced the arrival of Netflix Games. The over-the-top (OTT) platform has garnered a lot of attention for its recent release, namely Squid Game. Many online reports said that Squad Game literally saved Netflix. Now, the company has also launched Netflix Games, one more service that the OTT Platform … Read More
The rise in demand for over-the-top (OTT) content has been pretty evident. Even if people don’t subscribe to the OTT platforms directly, they do ask for the subscription login details from their friends or families to watch content on the go. The reason why OTT is getting popular is that … Read More
Over-the-top (OTT) platforms have seen a huge spike in subscribers addition since 2020. The pandemic has fuelled the growth of digital services, and right at the top were OTT platforms to benefit from this. Many people have already started shifting to OTT platforms for everyday entertainment content, including news, TV … Read More
By Divya Dixit, SVP – Marketing & Revenue, ALTBalaji Another quiet weekend with my daughter led us to spend quality time watching her favourite series. What was different this time was the house-help’s interest in the show as well. It was intriguing, to say the least, as she spoke of … Read More
Vodafone Idea (Vi) is known for providing some really good prepaid plans to users. The telco offers some offers such as Binge All Night and Weekend Data Rollover, both of which are unique. None of the other companies, including Bharat Sanchar Nigam Limited (BSNL), Reliance Jio, or Bharti Airtel, provide … Read More
Bharti Airtel today announced that its video platform product namely “Airtel IQ Video” will reduce the cost of service for over-the-top (OTT) companies by 40%. The service that requires OTT companies to hire at least three to four vendors can be done by Airtel IQ Video alone, resulting in savings. … Read More
Tata Sky Binge service is a really clever way of providing over-the-top (OTT) services to the customers. The service is very valuable and pocket friendly for the users, but the fact that it used to come with 11 OTT subscriptions was a big thing. However, now Tata Sky has raised … Read More
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