India's leading Mobile TV and On Demand Video content provider Apalya technology is set to broaden its portfolio of Mobile Value Added services and technology platform to leverage the vast mobile TV opportunity being presented by the upcoming large scale rollout of 3G services in India.
The company today said it has raised USD 7.5 million in Series B funding.The investment in Apalya was led by Bangalore based IndoUS Venture Partners (IUVP), a leading venture capital firm. IUVP is a first time investor in Apalya Technologies.
During the same period, Apalya partnered with more than 100 television channels including Discovery, Disney and Sony. Apalya also tied up PSU BSNL/MTNL along with Reliance communications (Rcom) and Tata Teleservices (TTSL) for delivering mobile TV or Live TV solutions for their 3G services.
Mr Vamshi B. Reddy, CEO, Apalya Technologies stated “Our strategy is to bring the best of entertainment in the hands of consumers through mobile screens including mobiles, laptops and iPads, the fastest growing mediums across the world. Having partnered with more than 100 electronic channels and almost all telecom service providers Apalya has now clearly established itself as a leader in Mobile TV services and one of the fastest growing companies in India today.”