Vodafone Intros 8-in-1 VAS Card at Just Rs 29

By January 21st, 2013 AT 10:35 PM

Vodafone's All-in-One VAS CardIn an attempt to boost value added service adoption among subscribers, India’s second largest mobile operator Vodafone India has introduced a new super value offer – “All In One VAS Card” for Delhi-NCR region.

Priced at just Rs 29, the VAS card includes 8 value added services in one recharge for prepaid customers. With VAS card 29 you will get a bundle of flash alerts like News, Cricket, Love, Movie, Astrology, Stock, Did you Know (trivia pack), Mehfil-e-timepass – all for 30 days. Not only that you can also avail a “Buy 1 Cappuccino and get another one free” offer at all Barista outlets. Just buy All-in-One VAS card worth Rs 29 and activate it dialing *121*4*recharge code#.

Commenting on the new VAS offer, Subrat Padhi, Business Head – Delhi, Vodafone India said, “Innovation and customer service are strongly embedded in the DNA of Vodafone. We are constantly seeking unique ways and means to provide better value and let our customers do more with Vodafone. Today’s youth are very tech savvy and like to use their mobile phones as not just a tool to communicate, but also keep themselves aware on what’s happening all around them.

Our Take: For many prepaid customers VAS is similar to menace which causes unjustified balance reduction. VAS should go in a way that people recharge a pack and get benefits, like most SMS or data packs. VAS activation should be restricted to recharge cards, not from my prepaid balance. Vodafone’s strategy is good, even the pricing too! But let’s see how  many people think it’s worth. Now all VAS stuffs are widely available over internet, with 3G goes stronger I believe no one requires none of these value added services.

4
Leave a Reply

avatar
4 Comment threads
0 Thread replies
0 Followers
 
Most reacted comment
Hottest comment thread
4 Comment authors
Amit KumarabhayVenkatManu Recent comment authors
newest oldest most voted
Amit Kumar
Amit Kumar

yes, no one requires any of these value added services as we could access these services by activating 2G/3G. Agree with Abhay that voda should have given dialertone and mis call alert.

abhay
abhay

instead of all these useless services voda should hav given dialertone and mis call alert

Recent Posts

Reliance Jio Again Outranks Airtel by a Twofold Margin in 4G Download Speed Chart During January: Trai

Just a couple of days ago, network tracking portal, Ookla revealed its speed test report of Indian telecom operators in...

D2h Subscribers Will be Able to Enjoy Multiple Connections at Flat NCF of Rs 50

D2h was one of the first DTH operators in India to comply with the new Trai tariff mandate. Notably, the...

Sun Direct Unveils HD and SD Regional Base Packages In-Line With Trai Rules

South India’s popular Direct-to-the-Home (DTH) service provider, Sun Direct, has unveiled a wide-range DPO packages based on the new pricing...