Country’s second largest telecom operator Vodafone India today launched 4G services on 1800 MHz in Delhi and NCR. As part of the launch, the company is offering free upgrade to 4G for customers along with high-speed 4G SIM. It has joined hands with a number of device manufacturers such as iPhone, Samsung, Micromax, Microsoft, Lava, Xolo among others for 4G-enabled handset devices.
The company is offering an array of data packs ranging from 35 MB at Rs 11 to a bonanza pack of 20 GB at Rs 2,499.
Naveen Chopra, Chief Operating Officer, Vodafone India, said: “ Vodafone’s global expertise and experience of launching 4G across 19 countries give us a better understanding of this technology and the needs of the 4G customer. Initial response from customers who have experienced our 4G services in Kerala, Karnataka and Kolkata has been positive and encouraging. As a steadfast partner of Digital India, we remain focused on deploying multiple technologies –be it 2G, 3G and 4G- for optimum use as technology has its own vital role to play in servicing the myriad connectivity needs of customers across the country.”
The company plans to increase the intensity of its 4G rollout to cover important metros –Mumbai and Bengaluru shortly. With this, 4G services will be present in five circles of Kerala, Karnataka, Mumbai, Delhi and NCR and Kolkata, which today contribute to 30% of industry revenues and close to 50% of Vodafone India data revenues.
Having over six years of experience in business journalism, Krishna has a knack for writing on telecom and IT. She believes that tryst with technology is the best thing that has ever happened to the mankind. Krishna is a telecom analyst with CMR