Vodafone Idea (Vi) has joined forces with Truecaller to improve the trustworthiness and safety of customer interactions. Vi says with the rising prevalence of customer service fraud, ensuring secure and verified communication has become imperative for customer-centric businesses.
Integration of Truecaller's Verified Business Caller ID
Vi has integrated Truecaller's Verified Business Caller ID solution into its customer service and sales teams' operations as part of the collaboration. Vodafone Idea said this integration enables its customers to experience a secure and enhanced communication experience.
Truecaller's trustworthy call indicators, such as a green caller ID, tamper-proof brand name and logo, verified business badge, category tag, and call reason, help customers identify genuine calls from Vi.
Priyam Bose, Global Head of GTM at Truecaller, emphasized the commitment to empower businesses by enhancing customer communication and verification. The collaboration with Vi represents a significant step in reinforcing trust and strengthening customer interactions within the fast-paced, customer-centric telecom sector. Truecaller's Verified Business solution has become integral to creating a more secure and trusted communication environment.
Ashish Sharma, EVP - Customer Service at Vi, highlighted the importance of providing secure and verified communication channels to customers. By partnering with Truecaller, one of the most trusted caller ID service providers, Vi aims to offer more secure and reliable communication. The collaboration aligns with Vi's commitment to delivering top-notch customer support, enhancing calling efficiency, and providing timely services to its users.
Commitment to Customer Support and Efficiency
Truecaller's Verified Business Solution empowers business calls with brand identity and context, fostering reliable customer communication. Vodafone Idea said the solution has already benefitted over 2000 active businesses in India and other prominent global markets. It not only reduces call-related frauds and scams but also improves business call efficiency and safety in communications.