October 19th, 2020 8:30 PM 6 COMMENTS

Will Third Time Be the Charm for Micromax

Micromax is a name that almost every Indian who has been aware of the smartphone industry in India for the last decade is familiar with. The company is making a comeback with its new sub-brand ‘in’ to the market. Micromax has planned to invest Rs 500 crores initially for building new products. The new brand ‘in’ has been positioned to compete with the Chinese smartphone manufacturers which once forced Micromax... Read More

August 24th, 2016 5:55 PM 138 COMMENTS

Jio preview offer now extends to Micromax and YU smartphones with free service for 90 days

In yet another move to make services more pervasive, Reliance Jio and Micromax have formed a partnership. With this collaboration, Micromax consumers and YU customers will be able to access an exclusive preview of the Reliance Jio 4G service for free for 90 days. As a pre-requisite for the offer, select Micromax, and all the YU smartphones will get a Reliance Jio 4G SIM with a complementary access to unlimited... Read More

August 22nd, 2016 6:30 AM 7 COMMENTS

YU launches Yureka S in India with 3GB RAM, 4G LTE for Rs. 12,999; Yunique Plus gets listed

Micromax-backed YU is back with two new smartphones for the Indian smartphone market. The two devices are dubbed as the Yureka S and Yunique Plus. Both the devices are a successor to Yureka and Yunique, respectively. The company has launched the Yureka S and it will be up for sale through online and offline retailers. For the Yunique Plus, Yu has not revealed a set launch timeline, but the reports... Read More

June 19th, 2016 10:44 AM 58 COMMENTS

Top smartphones under Rs. 13,000 with 3GB of RAM and 4G LTE connectivity

Are you planning to buy a smartphone that comes with a right mix of RAM and features, but under the budget of 13k? Well, this post might help you in making the right choice. We went through the specs and ratings of all the recently launched smartphones, offering at least 3GB of RAM with better connectivity options and battery. We have handpicked a few smartphones that do not fall heavy on... Read More

June 12th, 2016 11:24 AM 1 COMMENTS

Yu Yunicorn review: Does it ‘redefine flagships’? Here is what we think

Micromax-backed YU promised us a flagship this year. And with the launch of its recent flagship, the Yunicorn, our hopes were pretty high. At the launch event, we were given high hopes about the device. Distinctly remembering the words of YU's CEO, Rahul Sharma, who touted that the Yunicorn brings the most wanted changes that every user has been looking for. To recap, YU made a similar promise for the... Read More

May 31st, 2016 2:18 PM 12 COMMENTS

YU Yunicorn goes official with MediaTek Helio P10 chipset and 4GB RAM at Rs. 12,999 to take on Moto G4 Plus

Micromax's YU Televentures finally launched its much-awaited smartphone, the YU Yunicorn in New Delhi, today. The device has been aggressively priced at Rs. 12,999. However, this is just an introductory pricing that will be valid for one month, after that the device will be up for purchase at Rs. 14,999. As we stated in our earlier report, the device will be retailing exclusively via Flipkart in the online arena. Also,... Read More

May 31st, 2016 10:41 AM 1 COMMENTS

YU Yunicorn official teaser surfaces ahead of launch, to retail exclusively via Flipkart

Micromax's YU Televentures is all set to launch its next smartphone, dubbed as YU Yunicorn, today. But before doing so, the company has released a video teaser of the device. https://www.youtube.com/watch?v=HgaI5rDd2m0 The teaser gives a good idea about the upcoming smartphone's design and also its sales details. As per the teaser, the device will be up for sale exclusively via Flipkart. Earlier, the device was slated to be unveiled on... Read More

May 23rd, 2016 6:22 PM 7 COMMENTS

YU Yunique, Yuphoria, Yureka, and Yureka Plus slated to get Marshmallow update next month

After a series of speculations, Micromax-backed YU has announced that four of its devices are slated to receive Marshmallow OTA update in the next 30 days. These smartphones are YU Yunique, Yuphoria, Yureka, and Yureka Plus.   For now, the company is internally testing the beta build of the update. The beta update is up for manual download for normal users as well. The YU Yuphoria and Yureka owners can download the beta build... Read More

April 16th, 2016 6:34 PM 11 COMMENTS

Yu Yureka Note launched with 6-inch Full HD display and 3GB of RAM at Rs. 13,499

Soon after the images leaked online, YU Televentures has officially unveiled its first phablet Yureka Note. Priced at Rs. 13,499, Yu claims the device to offer good multimedia and gaming experience. In terms of its specifications, Yureka Note features a 6-inch Full HD display with a resolution of 1920 x 1080p. The phablet is powered by MediaTek MT 6753T processor coupled with 3GB RAM and 16GB storage. The storage is... Read More

April 15th, 2016 6:11 PM 2 COMMENTS

Yu Yureka Note leaked images hint at 6-inch display and 16GB storage, also reveal pricing

A couple of leaked images online hints the launch of Yu Yureka Note in India. The images of the leaked retail box of the device claim the price to be Rs. 14,999 and list out the specifications of the device. According to the specs listed on the images of the retail box, Yu Yureka Note will feature a 6-inch full-HD IPS display (of 1080x1920 pixels resolution) with Gorilla Glass 3... Read More

December 5th, 2015 9:00 AM 6 COMMENTS

YU Yuphoria starts receiving Android 5.1 Lollipop based Cyanogen OS 12.1 update 

YU Yuphoria is finally getting the taste of Android 5.1 Lollipop based Cyanogen OS 12.1. The update brings along a host of new features on the device. As per an official tweet, the update started rolling out yesterday, so there are fair chances that it has already reached few users. Usually, users get an automated notification about the arrival of update, but if you haven't received it yet then you can... Read More

December 3rd, 2015 3:14 PM 1 COMMENTS

YU Yutopia’s launch date shifted to December 17, here is the reason why

Two days ago, we published a report about YU Yutopia’s launch slated on December 7. Now, in the latest turn of events, YU has announced that it will now unveil the device on December 17. YU’s Co-Founder and CEO, Rahul Sharma took to Twitter and announced that YU is planning to launch something special along with Yutopia. The company has not unleashed any detail about the mystery product because of... Read More

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