Postpaid ARPU Declined to Rs 247 in September 2019 Quarter, Prepaid ARPU Saw a Slight Increase

Telecom operators in India generate their revenue via postpaid mobile services. A few years ago, even prepaid ARPU was over Rs 200, but the entrance of Reliance Jio changed the entire scenario. According to the data released by Trai in its ‘Indian Telecom Services Performance Indicators’ report for the July-September 2019 quarter, postpaid ARPU of telcos per month dipped to Rs 247 from Rs 253 in the previous quarter. On the same note, prepaid ARPU per month increased from Rs 66 in June 2019 to Rs 67 in the quarter which ended on September 30, 2019. The dip in postpaid ARPU per month could be due to the shutdown of internet services in the Jammu & Kashmir valley region. It’s good to see the prepaid ARPU per month increasing as telcos will get some help financially.

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Postpaid ARPU May Rise in the Coming Months

Last month, the top three telcos- Bharti Airtel, Vodafone Idea and Reliance Jio increased prepaid tariff prices and they are not-so-impressive right now. After the tariff hike, choosing a postpaid connection will provide better benefits than the prepaid plans. For example, the Rs 499 postpaid plan from Airtel comes with unlimited voice calls, 75GB of data benefit with rollover up to 500GB, 100 SMSes per day, Amazon Prime subscription worth Rs 999 at no extra cost, Netflix subscription worth Rs 1,500, ZEE5 Premium worth Rs 999, Airtel Xstream App Premium subscription and Handset protection. As you can see, the benefits offered by a Rs 499 postpaid plan of Airtel are over Rs 2,000 per month alongside the basic data, voice and SMS services.