Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks

E-commerce portal, Flipkart has started teasing a new flagship smartphone’s launch in India, but the company did not reveal which handset it’s. However, the company has confirmed that the smartphone’s name will be revealed on June 26 at 08:45 PM. While Flipkart wants to hide the name of the handset, the landing page has some patterns which are similar to the ones of the Asus Zenfone 5 series, hinting at the arrival of the Asus Zenfone 5Z flagship smartphone. Flipkart is using the phrase “Flagship Redefined,” which is another hint at the potential arrival of the Zenfone 5Z to the Indian market.

Taiwanese smartphone brand, Asus and Flipkart announced a partnership back in April, under which the e-commerce portal will be helping the brand to get back its lost mojo in the Indian market. The first smartphone under the partnership was the Asus Zenfone Max Pro M1, which is currently the best Value for Money smartphone. And now, both the companies are planning to bring the Zenfone 5Z to the Indian market to put it against the likes of OnePlus 6 and Honor 10.
Everyone expected that Asus would be launching the Zenfone 5 mid-range smartphone to put it against the Xiaomi Redmi Note 5 Pro, but all of a sudden, Flipkart is hinting at the Zenfone 5Z launch in India. As seen with the Zenfone Max Pro M1, the pricing of the Zenfone 5Z will also be aggressive for the Indian market, but we’re not expecting it to be priced below Rs 30,000.