Vodafone Essar , one of India ’s leading GSM Mobile service providers, today announced that all Vodafone customers can now purchase movie tickets through their mobiles exclusively via Vodafone’s M-Shop. Customers can access M-shop IVR by dialing 53333 (toll free) or by sending SMS MSHOP to 53333 (no charge). This service is brought by Vodafone and BookMyShow, one of India’s largest online entertainment ticketing & Information services. As an introductory offer there will be no convenience fee till February 28, 2010.
Customers will be guided through a step by step process where they can book tickets for English/Hindi/ Regional movies of their choice. This service enables customers to book nine tickets at a time which makes it very convenient for family bookings.In addition, customers can also save considerable amount of time and enjoy the luxury of booking tickets from any place. Payment for tickets can be made with a credit card. Customers get an SMS acknowledgment immediately on confirmation of payment which makes it very safe and secure.
Speaking on this initiative, Rajesh Dongre, Head – Mobile Commerce, Vodafone Essar said, “This initiative offers our customers the ease and convenience of booking their favourite movie tickets even as they are on the move. It is an innovative application of technology and the beauty of this service lies in its utility.”
According to Ashish Hemrajani, Founder-CEO, Bigtree Entertainment, “We are delighted to be associated with Vodafone’s M-Shop. India is a movie loving nation and this joint initiative enables customers easy access to movie tickets at any cinema of their choice. We hope that Vodafone customers share the same excitement about this service as we do.”
The M-shop service also allows customers to make various bill payments, recharge any Vodafone prepaid connection, pay any Vodafone postpaid bill, recharge Dish TV or TATA Sky connection, shop for popular books, buy flowers, gifts and tickets using their Visa® or MasterCard® credit card.
A Vodafone Customer has to just call 53333 (toll free) or send SMS MSHOP to 53333 (no charge) and follow the instructions. It’s that simple!