Airtel slashes prepaid data tariffs, Increases data benefits for 2G/3G/4G prepaid users

By July 17th, 2016 AT 12:09 PM

Airtel today announced an effective reduction in prepaid data tariffs by increasing data benefits on some of its prepaid data recharge packs. Airtel customers will now enjoy more value on these existing packs and can add to their mobile internet experience by staying online longer and download more of their favorite content.

mobile-india-broadband

Under the revised data benefits, the Rs 655 4G/3G monthly recharge pack will now offer 5 GB data vs 3 GB earlier, an increase of 67%. Similarly, the Rs 455 pack 4G/3G pack now offers 50% more data by increasing data benefit to 3 GB from 2 GB. The Rs 989 4G/3G pack will now offer 10 GB data vs 6.5 GB earlier, offering 54% more benefits.

2G/3G/4G Sachet Packs also see major increase in benefits. The Rs 25 2G pack now offers 45% more data at 145 MB vs 100 MB earlier, while the Rs 145 4G/3G pack now offers 32% more data benefits at 580 MB vs 440 MB earlier. Even the Rs 5 one day 2G data pack benefits have been increased by 48% to 30 MB keeping in mind non-regular/first time users, particularly in rural markets.

Airtel New Monthly Packs

Pack TypeMRP (Rs)Current Data BenefitNew Data BenefitValidity% Increase
4G/3G4552 GB3 GB28 days50%
4G/3G6553 GB5GB28 days67%
4G/3G7554 GB6GB28 days50%
4G/3G8555 GB7 GB28 days40%
4G/3G9896.5 GB10 GB28 days54%

Airtel New Sachet Packs

Pack TypeMRP (Rs)Current Data BenefitNew Data BenefitValidity% Increase
4G/3G515 MB20 MB1 day32%
4G/3G2370 MB90 MB3 days29%
4G/3G53160 MB200 MB5 days25%
4G/3G145440 MB580 MB14 days32%
2G520 MB30 MB1 day48%
2G25100 MB145 MB3 days45%

Ajai Puri, Director – Operations (India & South Asia), Bharti Airtel said, “At Airtel, we always aim to deliver a great mobile experience and value to our customers. These refreshed data packs will help drive consumption and boost the uptake of mobile internet in the country. Given the deepening smartphone penetration and Airtel’s roll-out of data networks across India, we believe these packs will also drive affordability and bring new users online.”

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Kaushik Roy

Vodafone is still sleeping. When they will reduce tariff ?

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