Airtel Launches Radio Mirchi on Mobile

By April 26th, 2010 AT 11:57 AM

Bharti Airtel, one of Asia’s leading integrated telecom service providers had teamed up most popular radio channel “Radio Mirchi” and introduces a service which will allow Airtel’s GSM mobile service customers in all telecom circles across India to access Radio Mirchi stations of 12 regions including Metro cities Mumbai, Delhi, Bangalore and Hyderabad.

The Airtel Mirchi Mobile services aims to targeting the migrant population who are far from their homes and would be able to listen to radio in their native language. Airtel’s “Mirchi Mobile” service will be hosted on a technology platform powered by Spice Digital. Initially the service is available to Airtel customers in Delhi and Mumbai, shortly followed by the rest of the country.

Airtel GSM Mobile service users can dial 59830 and start listening to the radio station of their choice at subscription charges of Rs.10 a week for first 100 minutes.

Prashant Pandey CEO,Radio Mirchi stated “Mobile radio is going to be a good business proposition in coming months. We want to leverage it now. Radio is a very big draw among the Indian population,”

According to Mr.Shireesh Joshi, Airtel Mobile director marketing (MS) “This is the first time we are attempting this and we are upbeat about the service. It is also for the benefit of regions where radio feeds do not reach. It has a huge market potential.

9
Leave a Reply

Photo and Image Files
 
 
 
9 Comment threads
0 Thread replies
0 Followers
 
Most reacted comment
Hottest comment thread
8 Comment authors
newest oldest most voted
shripad chaudhari

I never opted for your useless Mirchi Mobile Service. Still I am getting sms of debitibg the money from my account. Will you please stop this service and stop debiting any charges immediately? Otherwise I will be constrained to approach the Authority

-Shripad Chaudhari

Niranjan

Without any information regarding subscription of radiomirchi how you people are deducting, i have lost Rs 60 without any usage of Radio Mirchi(Mobil Number=9986587126_, Please re credit my charge as soon as possible, your early response is highly appreciated

Recent Posts

Xiaomi Confirms Their Next Redmi Phone to Feature ISRO’s NavIC Navigation

Chinese electronics major, Xiaomi announced on Tuesday that it would bring Indian Space Research Organisation’s (ISRO) NavIC navigation technology to...

Oppo A31 With 4230mAh Battery, MediaTek Helio P35 SoC and 6GB of RAM Officially Listed

Oppo A31 just went official in the Indian market, but the pricing of the device is yet to be announced....

Oppo Reno 3 Pro to Feature 64MP Quad-Camera Setup on the Back, Company Confirms

The Oppo Reno 3 Pro is slated for a launch in India on March 2 and the company is teasing...