Vodafone Business Services (VBS), the enterprise arm of Vodafone India, aims to adopt a three pronged approach focusing on coverage, intelligence and automation to double its channel network by FY 2016-17 across India. Accordingly, it will increase the channel partners to cover the increased SME customer base in this region.
VBS has launched three SME focussed initiatives which include Information and Communications Technology (ICT) cloud-based offerings; six new vertical propositions specific to a industry and Ready Business 2.0, a value proposition empowering SME to overcome their business challenges and take advantage of the future opportunities.
The enterprise arm also aims to double its target of the Small & Medium Business segment (SME) in India and specific to the state of Karnataka. Popularly known as the Silicon Valley of India, Bengaluru has played a critical role in shaping the IT industry of the country and making it technologically empowered. With a GDP of $83 billion, Bengaluru is among the richest cities of the country.
The boom of IT has resulted in the development of more than 150,000 small and medium enterprises in the state of Karnataka, and the number keeps growing at a rapid pace month-on-month. Currently VBS is working with customers in varied sectors such as IT/ITES, Startups, E-commerce, Automotive, Construction, Manufacturing in this region. There is a clear demand for enterprise solutions that VBS is offering to the SME segment within the state.
“The SME vertical is the fastest growing business segment for Vodafone Business Services. Leveraging the advantage of our global expertise and our experience in India, we will support emerging SMEs to enhance their productivity and business efficiencies. We are commitment to foster the Government’s vision of Digital India and Make in India. Bengaluru is the IT capital of the country and we are looking forward to building strategic ICT partnerships with SMEs and channel partners to fuel the growth and development in the region,” Ajay Sehgal, National Head – Small and Medium Enterprises, Vodafone Business Services, said.