Tata Sky on Ericsson platform, promises enhanced picture quality

By May 27th, 2015 AT 1:04 PM

TATA SKY DTHTata Sky enhances its video services by upgrading its entire DTH platform to the Ericsson’s video compression platform AVP 4000 System Encoder. The upgrade will enable Tata Sky to increase the channels and promises better picture quality.

“For Tata Sky, it is of utmost importance to consistently deliver a high quality viewing experience to our subscribers. The Ericsson AVP 4000 System Encoder allows us to enhance picture quality, offer increased volumes of channels and content and launch new services, such as OTT, on the same platform,” said Harit Nagpal, Tata Sky CEO.

“Ericsson is committed to helping its customers overcome the challenges of satellite spectrum scarcity and meet increasing quality expectations of Indian consumers. The AVP 4000 System Encoder is designed to overcome today’s bandwidth and delivery constraints by providing the necessary flexibility, velocity and agility to deploy new services within an extremely competitive landscape,” added Chris Houghton, Ericsson head, India.

Out of the total seven DTH players in India, four are based on Ericsson’s video compression technology.

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ShivShashinimeeshViranch Damani Recent comment authors
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Shashi
Shashi

Only 1 DTH operator is Tata sky who have lowest pack p.m. . I really enjoy their base pack @190 rs p.m. have all basic channels instead of bunch of it . who 1 is watch 200-300 chanesls p.m.? Rs.190 have less than 100 channels . Remember when DoCoMo Enter telecom with Per second it was revolution and they had lowest pack as well I’m DTH as we’ll (from 150 p.m. it is now rs.190 p.m.) . and their Twitter Support is like Police will not sleep till they catch Chor . I just tweeted them last time , n… Read more »

Viranch Damani
Viranch Damani

All lies and nothing else but blatant lies. If you guys remember, after the satellite migration Tata Sky promised that new HD/SD channels would be added, I am yet to see anything added. Tata Sky is what we call as a MAHA KANJOOS. While on one hand Dish TV has as many as three staellites and Airtel has a single satellited but with better capacity. Tata Sky has not enhanced its spectum capacity even remotely. The company simple moved from one ISRO satellite to the other and both have the “SAME” capacity. Although leasing capacity from ISRO will help Tata… Read more »

Shashi
Shashi

Only 1 DTH operator is Tata sky who have lowest pack p.m. . I really enjoy their base pack @190 rs p.m. have all basic channels instead of bunch of it . who 1 is watch 200-300 chanesls p.m.? Rs.190 have less than 100 channels . Remember when DoCoMo Enter telecom with Per second it was revolution and they had lowest pack as well I’m DTH as we’ll (from 150 p.m. it is now rs.190 p.m.) . and their Twitter Support is like Police will not sleep till they catch Chor . I just tweeted them last time , n… Read more »

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