mts-and-tataTata Communications, a leading provider of a new world of communications, today announced that it has won a deal from Sistema Shyam TeleServices (SSTL), a pan India mobile license holder, to deploy its on-demand hosted contact center (InstaCC) services for all SSTL circles across the country, allowing the telco to move from capex to opex model.

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Sistema Shyam TeleServices, a joint venture between Russia’s Sistema and India’s Shyam group, is currently undertaking an aggressive roll out plan of its mobile services under the MTS brand and serves a fast growing subscriber base of over 1.3 a million across Tamil Nadu, Kerala, Rajasthan, Kolkata, West Bengal and Bihar.

Under the deal, Tata Communications would deploy its state-of-the-art hosted contact center solution InstaCC on a pay-per-use model for MTS, thereby freeing up resources and capital, which is crucial for the company at this stage of its ambitious growth plans.

Tata Communications has deployed all the critical hardware and software needed to run a call center like IVR, ACD, dialer, recording, integration with 3rd party business applications and CRM software, etc. while MTS would pay on actual usage basis, giving it the freedom to ramp up or ramp down based on the business environment. This service is an end-to-end IP solution, which brings forth the true benefits of virtualization for centrally managed multi-site contact centers. In the first phase, Tata Communications would be managing infrastructure for 2000 seats across all their circles, of which 700 seats are already deployed across their South and East circles. Currently the Northern circle is getting deployed.