Micromax is planning to debut in China by next year

By June 3rd, 2016 AT 6:00 AM

We have often seen our readers ranting about the increased presence of Chinese manufacturers in the Indian smartphone market, in the comment box below. Well, Micromax might have been listening to you all. The company has plans to increase its presence in the Asian markets. As per a report by the Wall Street Journal, Micromax revealed it plans to enter China market by next year.

Micromax New Logo

Micromax’s co-founder Vikas Jain told WSj that the company is aiming to emerge as the fifth largest smartphone maker. The target cannot be fulfilled without entering the Chinese market, he told further. This won’t be the first time when Micromax is entering other markets, the company joined Russian markets in January 2014 and went on to become the third largest smartphone brand in the country.

Being the second largest smartphone vendor in India, the company won’t have an easy entry into the Chinese market. Also, Micromax has been facing tough competition in its homeland, thanks to the Chinese handset makers such as Vivo, Xiaomi, Gionee, and many more. In addition, the company also has plans to raise money through private investors or public, in the next two years.

Read more on:

4
Leave a Reply

avatar
Photo and Image Files
 
 
 
3 Comment threads
1 Thread replies
0 Followers
 
Most reacted comment
Hottest comment thread
4 Comment authors
SunnyN KANAGADEEPANArunHimangsju Recent comment authors
newest oldest most voted
N KANAGADEEPAN
N KANAGADEEPAN

Haha.. Good luck Micromax..
*
Even Sultan has NO sugar, but his horse wants Gulab Jamun… Even Xiaomi, Lenovo, Coolpad, LeEco, Meizu who have their own mfg facility and / or content (like apps, TV Shows, Themes, ROMs, Movies, etc) are looking away from Saturated Chinese market, but Micromax wants to move China for growth..
*
Who knows, this expansion Idea may be given by Asin… 😀

Sunny
Sunny

Construction workers in China roam around flaunting latest iPhones, so yeah good luck to Micromax, lol. This company doesnt have any confidence in its Indian origins, that’s why all its ads feature foreigners, predominantly White. Look at the Chinese, proudly using their own Chinese brand names no one outside China can properly pronounce but still doing well, all because they believe in themselves. In India, we have Micromax, Lava, Karbonn, Spice, LYF and what not. We have been conditioned to mock our own things. Imported hai toh achcha hoga.

Arun
Arun

Chinese people: Hamara billi hamse hi maav ?

Recent Posts

OnePlus TV With 55-inch QLED Display Teased Officially

As the launch date of OnePlus TV nearing, the Chinese company is revealing features one by one. Today, OnePlus India...

BSNL 4G Launch Will Likely Help the Telco in Adding More Subscribers and Recover Financially

BSNL is the only telco in India right not to offer 4G services even after boasting a subscriber base of...

Vodafone Idea Announces TurboNet 4G in Select Cities to Offer Enhanced Network Experience

Vodafone Idea Limited today announced the launch of new service called TurboNet 4G in select cities. The TurboNet 4G from...