Idea Cellular to Offer Rs 20 Cashback On Every Recharge of Rs 100

Telecom operators are showering cashback offers on the users, especially in the last couple of months. Today, Idea Cellular has come up with a new offer, namely, ‘Jeeto Bejhijhak,’ aiming at driving data usage. Under this new offer, the telco will be providing a cashback coupon of Rs 20 on every recharge of Rs 100 for prepaid customers. The Rs 20 cashback coupon can be used on the subsequent recharges of Rs 199 and above. Do make a note that the recharges of Rs 100 should be done on Idea’s website or MyIdea application. And as expected, the coupons can only be used on Idea’s website or application.


On top of this offer, Idea Cellular has launched a new television campaign “Kal Dekhe So Aaj Dekh, Aaj Dekhe So Right Now.” In the campaign, Idea promises that it will provide its prepaid customers with offers on a constant basis. Idea states that it will deliver unlimited calls with abundant data, assured cashback and exciting prizes such as bikes, cars, smartphones on the recharges done through My Idea application.

Furthermore, the ad reiterates Idea Cellular’s motive of increasing data consumption among its users alongside providing the users cashback offers and other prizes. The cashback offer is valid from June 5, 2018, to August 15, 2018.

Speaking on the new campaign Mr Sashi Shankar, Chief Marketing Officer, Idea Cellular, said, ‘Idea is a strong 4G player, and the new campaign is a celebration of endless video watching owing to Unlimited Recharges that offer abundant data on Idea 4G.”

The ‘Dekhte Jao, bejhijak with Idea 4G’ campaign will be an integrated 360 campaign, spanning across 104 Television channels, Radio, OOH and Digital.

Telecom operators such as Bharti Airtel and Reliance Jio are already providing cashback offers on various smartphones through their applications. However, Idea Cellular is providing Rs 20 cashback to every prepaid user who recharges through My Idea application.

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Chakri is a go-to guy for your next smartphone recommendation. Back in his engineering days, he used to play with smartphones by installing custom ROMs and that passion got him into the tech industry. He still goes nuts about a smartphone knocking his door for review. Currently managing everything at Telecom Talk, Chakri is trying to master PUBG Mobile in his free time.

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kirti khuranaLikhin Pune-MumbaiNikhil Mumbai-PunesaketSandeep Bansal, Manipal Recent comment authors
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kirti khurana
kirti khurana

LOL!!!! I’m sure nik is gonna be pis sed

Nikhil Mumbai-Pune
Nikhil Mumbai-Pune

No I won’t!!!!!Idea as a operator still far better than Airtel in my honest opinion!!!!!There is no way I am going to deny that!!!!!

Likhin Pune-Mumbai
Likhin Pune-Mumbai

No. Airtel is far better than Idea Pan India overall.

Sandeep Bansal, Manipal
Sandeep Bansal, Manipal

As I am against monopoly, I seriously vouch for VOID success, to keep the market competitive…

kirti khurana
kirti khurana

+1 Sandip

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