IDEA Cellular today announced an innovative offer for its subscribers in Thrissur zone. As per the offer, every person who buys a new postpaid connection from any of the 10 MyIdea showrooms in the zone during the month will receive assured gifts.

The month long ‘Annual Ponnonam Offer’ by IDEA started on August 14th and will be valid till September 15th, 2009. The company claims every person who walks into any MyIdea showroom will get a discount voucher which is redeemable at Big Bazaar stores in the city.

IDEA is also running an attractive contest wherein any person who purchases a new prepaid or postpaid connection, or the Plug-n-Play High Speed Datacard – Idea Netsetter, will stand a chance to win exciting prizes such as LCD TVs, Refrigerators, Irons and Dinner sets.

This is the fourth year in succession that IDEA Cellular is presenting the ‘Annual Ponnonam Offer’ in Thrissur.

Mr. B. Ramakrishna, Chief Operating Officer Kerala, IDEA Cellular quotes “We are happy to celebrate the auspicious occasion of ‘Ponnonam’ with our customers in Thrissur zone. This special scheme is designed to make the festive season even more colourful and exciting for our subscribers and all those people who associate with brand IDEA. With a subscriber base of over 47 lakh in Kerala, IDEA Cellular is the largest mobile operator in the state.”