Idea Cellular Introduces Lucky Recharge Contest

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IDEA Cellular has introduced Lucky Recharge Contest for its prepaid customers in Kerala ,giving them a chance to win exciting prizes such as Car & Bikes, besides an assured offer for every customer who recharges.

The Lucky Recharge Contest will start from Monday, March 1st, 2010 and continue for 7weeks.Winners will be selected through a validated process.




To participate, IDEA prepaid subscribers can call on 5001 (Toll Free).Through this call customers will get to know the details of their customize special offer. After that, customers have to visit an IDEA retail outlet and do their LUCKY recharge.On recharging customer will get an offer that suits him best  and stand a chance to win a Car as the bumper prize, or a Bike every week.

Launching the offer, Mr. B. Ramakrishna, Chief Operating Officer-Kerala, IDEA Cellular said, "IDEA is focused at enhancing customer experience by offering innovative products and superior customer service to delight our 5 million subscribers in Kerala. IDEA Lucky Recharge is a strategic initiative aimed to further drive growth,enhance customer value and contribute towards increasing the marketshare in Kerala."


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