Global Expansion Remains Top Priority for Streaming Players: PwC

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Cinedigm India division is set to “develop streaming services” for the Indian and South Asian markets, says Gary Loffredo, chief operating officer at Cinedigm. The independent streaming entertainment company in early March announced the creation of its India division, with Cinedigm highlighting that its team will “begin development and planning for a new, branded global ‘umbrella’ service.” In its release, Cinedigm said that its new “umbrella service” will “showcase” the company “portfolio of more than 20 branded streaming channels and tens of thousands of hours of video content.”

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Besides creating a streaming services platform for the Indian market, Loffredo in the earnings call on Wednesday said that the Cinedigm India division will also be “powering Cinedigm’s global portfolio of streaming services.”

Cinedigm is said to have a portfolio of over 50,000 movies and TV shows with its content said to be available across 650 partners including Netflix, Amazon Prime Video and iTunes. The streaming channels operated by Cinedigm includes Dove Channel, a family-centric streaming platform and Fandor, a global independent film subscription streaming service hosting independent films, documentaries and international features. It has to be noted that Cinedigm acquired Fandor in January 2021.

“We are really excited about Fandor, which we acquired in January of this year,” Erik Opeka, chief strategy officer at Cinedigm Networks, said in the earnings call on Wednesday. “We think as with WarnerMedia having shut down FilmStruck a few years ago, we really think that that space is underserved and globally could be quite a substantial audience.”

Opeka said that the company is currently analyzing how Fandor would be received in South Asian and Latin American countries.

“We think a premium blue-chip global cinema streaming service could have very significant potential if we were to enter into telco distribution deals and other deals in territories like India and Malaysia and others,” Opeka said. “So we think that provides just a really significant growth opportunity.”