Andrew Bonwick
Vice President of Product Development at Relm Insurance
Madhav Sheth
CEO of Ai+ Smartphone
Stephen Rose
CEO Render Networks

Tata Sky is doing everything possible to lure new subscribers on board. The DTH operator already discounted its Set-Top Box prices by a decent margin, and now, it’s allowing new customers to choose long-term channel packs while purchasing a new connection itself. After the new tariff regime came into effect, DTH operators removed all the long-term channel packs and started providing monthly channel packs to the customers. Also, it migrated all the existing long-term channel pack users to monthly packs. Tata Sky customers can avail over 20 Standard Definition and High Definition channel packs if they purchase a new connection from the company’s website. In other e-commerce portals, Tata Sky is providing just a one-month channel pack with its new SD and HD Set-Top box.

Tata Sky New Connection Comes With Semi-Annual and Annual Pack Options
It’s already a piece of known news that Tata Sky has recently slashed its SD and HD Set-Top Box priced by a decent margin. Tata Sky SD Set-Top Box now costs Rs 1,399, whereas the HD Set-Top Box is available at Rs 1,499. If a customer chooses Tata Sky SD connection, then the company displays 13 semi-annual and three annual packs for the subscription.
The Semi-Annual channel packs for SD Set-Top Box buyers are SD Kannada Super, SD Kannada Value, SD Telugu Super, SD Kerala Super, SD Tamil Super, SD Telugu Value, SD Bengali Value, SD Gujarati Hindi Basic, SD Gujarati Lite, SD Hindi Lite, SD Hindi Basic, SD Marathi Hindi Basic and SD ODIA Value. These are the semi-annual packs which will be presented to the new customers while purchase an SD Set-Top Box. Do make a note that Tata Sky’s SD Set-Top Box is currently available for Rs 1,399, and on top of that, the channel pack amount will be added without any installation charges and engineer charges. Also, Tata Sky is allowing users to book a new connection by paying online or through cash on delivery.