Tata Sky App Now Gets Personalised Recommendation Feature Along With Ability to Add New Profiles

Published by
Arpit Sharma

Tata Sky has been on the frontlines lately. After the new national tariff order, the DTH provider has been introducing new plans and launching more and more offers. Recently, Tata Sky announced a partnership with ThinkAnalytics under which it will make relevant content recommendations to the viewers on My Tata Sky app and on the Tata Sky official website. Following this partnership, Tata Sky has updated its mobile app for the users thus bringing some of the new features to the latest version of the application. As part of this new version, the ThinkAnalytics partnership will come to fruition, and Tata Sky subscribers will be able to access these latest features.

Tata Sky New Features – Recommendations and Multiple Profiles

Tata Sky in its official My Tata Sky webpage has highlighted two new main features which come as part of this new Tata Sky app version. The first feature in this list is the personal recommendation feature. During the partnership with ThinkAnalytics, Tata Sky had revealed that it would start making content recommendations to the viewers depending on the genre of channels that they watch. Further, the recommendations would also factor in the language, and other viewership patterns while making content recommendations to the viewers. The Tata Sky app is currently using machine learning and artificial intelligence algorithms to generate these recommendations.

In another additional feature which Tata Sky

has introduced for its viewers, the DTH provider is now providing the option to the viewers to add additional profiles on the My Tata Sky app. Previously, the My Tata Sky app used to provide the ability to manage only a single profile of the user who was logged in. However, now the app will allow the users to make multiple profiles on the application. The benefit of this would be custom recommendations. Based on the data which Tata Sky asks during new profile registration, the DTH provider will make custom recommendations based on age, interests, genres and more. Owing to this new feature, now Tata Sky users will be able to create profiles for each of the family members to get personalised recommendations for each viewer.

My Tata Sky App Additional Features

It is worth noting that My Tata Sky app is the self-care application for the Tata Sky subscribers. The app offers many features for the viewers to manage their subscription in many ways. The application enables the users to maintain watchlist in addition to providing them access to Live TV shows. Further, users can also set reminders about their favourite TV shows. The application also allows Tata Sky subscribers to add or remove channels from their subscription, and recharge their plan as and when needed.

This post was last modified on May 3, 2019 6:50 am

Arpit Sharma

Arpit spends his day closely following the telecom and tech industry. A music connoisseur and a night owl, he also takes a deep interest in the Indian technology start-up scene and spends rest of his time spilling poetry and stories on paper.

Published by
Arpit Sharma

Recent Posts

MacBook Air 2022 Might Not be Much Different from New MacBook Pro

MacBook Air 2022 might not be much different from the new MacBook Pro models launched…

Tata Sky Retained Market Share Leadership in Q1 FY22

Tata Sky has retained its market share leadership in Q1 FY22. As per a report…

Tagg Verve Plus Review: Affordable and Classy

The competition in the smartwatch segment in India has increased rapidly. More and more people…

Vodafone Idea Might Turn a New Leaf With 5G

Vodafone Idea (Vi) is getting pretty aggressive with its 5G trials in India. The telco…

Bharti Airtel Rights Issue Oversubscribed by 1.44 Times

As per a filing by Bharti Airtel in the Bombay Stock Exchange (BSE), its rights…

BSNL, Airtel Best 4G Data Plans for October 2021

Bharat Sanchar Nigam Limited (BSNL) and Bharti Airtel are established telecom brands across India. Both…

5G Trials in India Look Promising: Nokia CEO

India will be one of the most crucial nations when it comes to the development…

Foxconn to Build EV Factories In India By 2024

Foxconn is in plans to build a new electric vehicle plant in global regions such…

Broadband Plans You Must Consider for Work from Home from Jio, Airtel, BSNL, Tata Sky

As work from home and remote working trends are here to stay for many more…