Tata Sky has become the topmost DTH operator in the industry, and there is some solid backing with us to say why this has happened. While Dish TV lost a lot of subscribers, Tata Sky based on its innovative, and appreciable services was able to woo the consumers, and even add new ones to its subscriber base. This means that Tata Sky has refined its offerings from bottom up. As in, the DTH operator has not only started offering better services with smooth channel selection and more, but even the details that previously did not use to matter much have been tweaked for an enhanced consumer experience of the DTH subscribers. On the surface, Tata Sky offers services like the cashback offer, new channel packs and more for the subscribers. However, what escapes the Tata Sky customers a lot of times is the Tata Sky self-care application which comes with a unique feature of Live TV.
Tata Sky Self-Care App: Features
Now the self-care applications are one of the most important parts of the DTH experience for the customers. The reason being, while the DTH connection allows the subscribers to enjoy the TV channels and consume the content, they are actually able to control their DTH connection using the self-care applications. Whenever, it comes to changing the channel selection, selecting new channel packs, tweaking the details of their DTH subscription or recharging their account, the subscribers turn to these self-care apps, in the case of Tata Sky, it happens to be Tata Sky’s own mobile app. Now, the difference between Tata Sky’s self-care application and other self-care apps for DTH services is that Tata Sky’s app actually allows the users to watch Live TV shows while they are away from their TV.
Due to this, the Tata Sky application on the phones doubles down as a Live TV application as well. Hence, the Tata Sky subscribers, can access the channel schedules and watch their favourite TV shows when they air, on their phone if they are away from their TV. Also, in case their TV is actually playing a different channel, and they want to watch a different channel at the same time, the Tata Sky application will enable that as well for the users.
Tata Sky Offering Live TV Channels on Web as Well
This is not the only advantage that the Tata Sky offers to the subscribers. If we compare Tata Sky’s app to another popular Live TV app in the market and perhaps the most popular one, then it would be Jio TV. While the Jio TV application ships up to 600 channels to the subscribers, Tata Sky is following in line with providing slightly more than 400 channels. One more edge that Tata Sky has over Jio TV is the presence of a web version. This means that Tata Sky subscribers will be able to watch Live TV channels through laptop as well.
But What is the Catch?
But, with all the benefits counted, there is the catch that we have been talking about, and this catch is the limit of channels based on subscription. Now this means that while Tata Sky app does offer more than 400 channels to the subscribers, they would only be able to consume the channels which they have subscribed to and not more than that, meaning that the channel count would actually be limited depending on the subscription of the users.
