Reliance Jio Reportedly Shipped Over 15 Million JioPhones During Q4 2017

Reliance Jio managed to ship more than 15 million JioPhones during the last quarter of 2017, according to a new report. Out of the shipped products, more than 80% units are sold to customers. With these numbers, Jio’s parent company Reliance Retail also became the leader in the feature phone market, dethroning South Korean brand Samsung. In the feature phone category, Reliance Retail now has 27% market share.

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As per a report from Economic Times, Reliance Retail has become the No. 1 player in the feature phone market, which is followed by Samsung with 17% share. Micromax is third in place, thanks to the strong sales of Micromax Bharat 1 feature phone. itel Mobile and Nokia secured the fourth and fifth position as per the report. The publication managed to source data from Counterpoint Research and the research agency is yet to announce the report officially.

The excellent sales of JioPhone also expanded the feature phone market size by 47% in the country, and overall 50 million feature phones were shipped in the quarter as per the report. “JioPhone brought in huge volumes in the quarter, due to which it was able to surpass Samsung, which typically leads this segment,” said Tarun Pathak, associate director at Counterpoint to the publication

“The device saw traction as feature phone users moved to the JioPhone and could use the similar form factor device to consume data as against the voice only earlier,” he further added.