Indian telecom operator Reliance Jio has launched its JioTag Air product. This follows Jio's earlier launch of its new EV charging solution, JioEV Aries, as reported by TelecomTalk in June 2024. The new JioTag Air is an upgrade to last year's tracking device called JioTag. Listed online, the new asset tracker, JioTag Air, is designed to help users locate and track valuables such as keys, ID cards, wallets, purses, luggage, bags, vehicles, gadgets, and even pets.
Also Read: Jio Smart EV Charger JioEV Aries Gets Listed on Amazon
Key Features of JioTag Air
The new device introduces features including compatibility with the Apple Find My app and the JioThings app. JioTag Air can be paired with only one app at a time and supports global tracking. Jio says its latest tag supports Bluetooth 5.3, comes with a 12-month battery life, and features a loud sound of 90-120 dB to help easily find your tagged item when it is nearby. The smart device comes with an extra battery and lanyard cable in the box, supporting up to two years of usage.
Pricing and Availability
The JioTag Air is priced at Rs 2,999 but is currently available at a 50 percent discounted rate of Rs 1,499. Customers can choose from three colour options: Blue, Red, and Grey, and no SIM is needed. The JioTag Air can be purchased from the company’s official website, as well as through retail platforms such as JioMart, Reliance Digital, and Amazon.
Also Read: JioTag: Every Feature and Details You Should Know
Market Insights from ICICI Securities
In other news, as the Telecom Regulatory Authority of India (TRAI) released its data on subscribers for May 2024, ICICI Securities, in its report dated July 17, 2024, noted that Reliance Jio had strong active subscriber net additions, while Bharti Airtel maintained its 4G subscriber additions. ICICI Securities specifically highlighted Jio's active subscriber additions, citing a 3.5 million subscriber increase in the said month.
The report also highlighted Jio's wired broadband net additions of 0.38 million, taking the total number of users to around 12 million, with Fixed Wireless Access (FWA) aiding Jio's growth. Overall, the report emphasised Jio's active subscriber additions for May 2024.