Qatari telecommunications company Ooredoo Group announced its venture into Over-The-Top (OTT) streaming with the launch of a streaming platform for various content formats, 'Go Play Market', in partnership with MediaKind - an OTT streaming solutions provider - and supported by Microsoft leveraging its Cloud computing solutions.
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Platform Features
Ooredoo, in a statement on Sunday, said its platform 'Go Play Market' offers a wide range of entertainment options - including live TV channels, video-on-demand, and much more - from various digital players and content partners through a single platform.
Market Expansion
The platform has been officially launched in six of Ooredoo Group's markets, including Oman, Kuwait, Iraq, Tunisia, Algeria, and the Maldives - catering not only to Ooredoo customers but also expanding its reach to non-Ooredoo subscribers in these markets.
Ooredoo said, "With 'Go Play Market', our goal is to establish a comprehensive entertainment hub, tailored to meet the diverse preferences of our customers, as well as non-Ooredoo subscribers, across multiple markets."
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MediaKind said, "We are proud to leverage our cloud-native MediaFirst and Aquila live streaming platforms to create cutting-edge entertainment services matching Ooredoo’s market ambitions for the region."
"By leveraging Microsoft Azure's robust cloud capabilities, we are bringing a diverse range of content and live TV experiences and are launching a service in record time to audiences across multiple countries," MediaKind added.
The signing ceremony between Ooredoo Group, MediaKind, and Microsoft took place during the Mobile World Congress (MWC) 2024 in Barcelona, the joint statement said.
