OTTplay, India's AI-based OTT aggregator app, has announced a strategic partnership with JioCinema, expanding its content portfolio. With this collaboration, OTTplay Premium subscribers will gain access to JioCinema's premium content library, featuring popular shows such as Bigg Boss and Game of Thrones, as well as regional hits like Unaad and Rathnam, the OTT platform company said on Tuesday.
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Collaboration Enhances Content Offerings
Subscribers can also enjoy exclusive Jio Originals, including Khalbali Records, PILL, and Gaanth, along with live TV channels like Colors, Comedy Central, and MTV Beats. Furthermore, premium titles from HBO and Peacock, including The Penguin, Succession, and The Office, will be available, the official release said.
Accessibility Across Multiple Platforms
Initially, JioCinema's content will be accessible through OTTplay's Android and iOS apps, with plans for desktop and smart TV availability in the coming weeks.
"This partnership with JioCinema marks a significant milestone in OTTplay's journey to become the ultimate destination for content discovery and streaming. By offering access to JioCinema’s rich catalog, including exclusive originals, we are broadening our content library to meet the diverse preferences of our users," said Avinash Mudaliar, CEO of OTTplay, commenting on the partnership.
"With this integration, we are confident that OTTplay Premium will continue to lead the market in providing personalised, high-quality content across all regions of India."
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OTTplay Premium
With the inclusion of JioCinema, OTTplay Premium now aggregates content from over 38 OTT services, covering more than 10 languages and 18 genres.
"This collaboration further strengthens OTTplay's offering as India's largest OTT aggregator, making content discovery easier and more enjoyable for users across the country," OTTplay said.
