COAI Urges OTT Platforms to Reduce Streaming Quality for Better Network Infrastructure

Covid-19 or Coronavirus has been creating trouble for the whole world. The deadly virus is spreading rapidly and disrupting the operations of industries around the globe. To fight back and ensure safety from the deadly virus, the Indian government has shut down malls, theatres, schools and colleges till March 31, 2020, to stop the virus outbreak. Also, big organisations have declared work from home to combat stressful situations. In the lockdown situation, people are relying more upon the video streaming platforms for their entertainment which is creating a burden on the Telecom Service Providers (TSP’s). To reduce the network overload, ET Telecom reported that COAI has urged to various OTT platforms like Netflix, Amazon Prime, YouTube and many others to reduce their streaming quality and switch off HD streaming which would reduce the burden of network infrastructures.

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Advertisements Should be Replaced with Covid-19 Public Awareness: COAI

COAI stated that OTT platforms which show advertisements and pop-ups must be removed entirely as it consumes high bandwidth or if necessary, it should be replaced with public awareness regarding the Covid-19. COAI also marked that OTT platforms must maintain a decent bitrate along with temporary SD streaming which would reduce the network load. COAI, in its letter, stated that telecom operators and OTT platforms must join hands and work together to combat the stressful situation and provide the best network infrastructure for complete entertainment to users.

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