Can Vodafone Idea Turn Tables with 5G

can vodafone idea turn tables with 5g

Vodafone Idea (Vi), the third-largest telco in the country has big moves to make. One of those is 5G. While the telco continues to improve 4G coverage and capacity, there’s no doubt it can’t ignore 5G. Where, Reliance Jio and Bharti Airtel have achieved nationwide 5G coverage, Vodafone Idea is just getting started. This doesn’t mean that Vi can’t make a difference here. The important thing for the telco will be to be extremely competitive with 5G. What does that mean? It simply means come out with more aggressive offers like bundling 5G with lower cost plans than Jio and Airtel.’

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Vodafone Idea has already started testing 5G in Mumbai, and a commercial rollout is expected this month. The company has alread confirmed that in April 2025 it will jump to more cities with its 5G networks. The telco’s aim is to roll out 5G in cities or circles where most of the 5G phones and high-paying customers are. This would make Vi’s approach more cost effective and efficient in comparison to Airtel and Jio.

Read More – Vodafone Idea Needs to Improve ARPU, Gain 4G Users Fast

Vodafone Idea Needs to Add More 4G/5G Users

One of the things that could happen as Vi improves on 4G and starts rolling out 5G is the addition of new 4G/5G users. These are the premium and high-paying customers that Vi is in need of. The telco will be able to improve its average revenue per user (ARPU) as well as overall revenues and margins.