Bharti Airtel has made a revision to the Rs 399 entry-level postpaid plan and it now ships with Amazon Prime subscription. Furthermore, the telco is now offering 40GB of data every month without any expiry period. Earlier, Airtel offered 20GB of additional data on top of the standard 20GB data benefit for a period of 12 months or one year. But that has been removed now and the plan ships with 40GB of data along with data carry forward feature. Furthermore, the plans ships with unlimited voice calling and 100 SMS per day benefit. In contrast, Vodafone is also providing Amazon Prime membership for one year with its RED Rs 399 Basic postpaid plan.
Bharti Airtel Rs 399: Postpaid Plan Benefits and Details
Airtel has been offering the Rs 399 postpaid plan for a long time, but very recently, it revised the plan to take on Vodafone's RED 399 postpaid plan. After the recent revision, the Rs 399 myPlan Infinity Postpaid plan of Airtel is providing 40GB of data, unlimited voice calls to any network within India and 100 SMS per day for the entire rental period. Additionally, Airtel users can enjoy free access to Airtel TV and Wynk Music, along with free Rs 51 Amazon Pay Gift Card. Starting today, Airtel users on the Rs 399 postpaid plan can also be able to redeem free Amazon Prime membership worth Rs 999 for one year. Notably, Airtel is also providing Rs 50 discount every month for six months with this postpaid plan. This essentially means that you can get the plan at Rs 349 every month.
How to Redeem Amazon Prime Membership?
If you're on the Airtel's Rs 399 postpaid plan, you can follow the below steps to avail the free Amazon Prime membership. Fire up the Airtel TV app or My Airtel app. If you haven't downloaded these apps yet, then download them first for free from the Google Play Store or Apple App Store. After downloading, if you want to redeem via Airtel TV app, you'll see a banner on the home screen asking you to redeem the benefit which comes bundled with your postpaid plan.
In the My Airtel app, Airtel has created a new menu called 'Airtel Thanks' and all the benefits associated with your postpaid/prepaid plan will be visible under that menu itself. Right after opening the My Airtel application, you can see the Airtel Thanks banner, click on it and you'll see the Amazon Prime membership option. Follow the on-screen steps to redeem one-year of Amazon Prime subscription for free.
Vodafone, BSNL Also Offering Amazon Prime Subscription
This move from Bharti Airtel could be to retain its postpaid base and also to add more users on board to increase the ARPU. Airtel's move is largely due to the pressure from Vodafone and BSNL. Back in April this year, Vodafone revamped its entire RED range of postpaid plans to provide double data benefit and during the same revision, the UK-based telco started offering Amazon Prime subscription to its users even with the Rs 399 postpaid plan. Except for the Rs 299 plan, all the Vodafone RED postpaid plans ship with free Amazon Prime membership for one year.
And very recently, state-run telco Bharat Sanchar Nigam Limited joined the list and is currently providing free Amazon Prime subscription of Rs 999 for one year with its postpaid plans priced at Rs 399 and above. And to no one' surprise, Airtel has started providing free Amazon Prime subscription worth one year with its base postpaid plan.
Amazon Prime Membership: Benefits and Details
Launched back in December 2016, Amazon Prime membership is the company's premium scheme which can be availed for Rs 999 for one year. Amazon Prime users usually get access to any major sales ahead of others, and free and faster shipping on many items. Users will also get free access to Amazon Prime Video and Amazon Music to watch and enjoy music.